Job Title Communications Manager   
Salary £28,000-£30,000
Position Full-time, Fixed-Term Contract (2 Years)
Reporting to Head of Programmes, Partnerships & Operations
Leave allowance 25 days plus the days between Christmas and the New Year

Introduction & Job Overview

The Royal African Society (RAS) is Britain’s prime Africa organisation, based in London. Our goal is to promote Africa globally in the fields of business, politics, academia, arts and education. As a membership society, we disseminate knowledge and insight and provide networks and culture. We work to promote understanding and equitable relations between Britain, Africa and the rest of the world, developing platforms for dialogue and interaction.

The Communications Manager will be responsible for managing a co-ordinated approach to the RAS’ communications and marketing activity across the organisation’s different programmes and projects. In charge of the digital infrastructure across RAS, s/he will be responsible for the implementation of the ‘Go Digital’ cross-cutting theme of the current Strategic Development Plan 2016-2020. This strategic goal aims to raise the overall profile of the RAS, projecting a positive and consistent message to the world, and includes two main projects: the re-development of the RAS site and the implementation of the Salesforce CRM system. In addition, the Communications Manager will also have responsibility for the content management and continued development of What’s on Africa. The Communications Manager will report to the Head of Programmes, Partnerships & Operations.

Main Responsibilities
Communications & Marketing

·       Work collaboratively with Design Agency D237 on the redevelopment of the RAS site

·       Manage relationship with RAS website hosting companies and digital support services

·       Assist in the production of the annual report  in time for the AGM in June 2017

·       Work with HoPPOs to develop a marketing strategy & timeline for the year

·       Produce RAS marketing material, including print, online, audio & video content

·       Write & edit engaging content for the RAS website and its various social media channels

·       Co-ordinate the effective use of newsletters to promote RAS across all its programmes

·       Write press releases for specific events and secure media coverage of RAS activities

·       Work with Events Programme Manager to promote the RAS’ public events programme

·       Support the development and implementation of marketing strategies for both Africa Writes and Film Africa  & maintain year-round engagement on social media

Customer Relationship Management (CRM)

·       Manage Salesforce as the central database of RAS members, experts & contacts

·       Manage relevant Salesforce data including Press, Marketing & Advertising contacts

·       Manage the relationship with chosen CRM support company

What’s On Africa

·       Manage the maintenance of regular event listings on What’s On Africa

·       Manage and develop advertising partnerships through What’s On Africa

·       Manage relationships with regular contributors for What’s On Africa

·       Develop content for the What’s On Africa  blog on relevant topics

Financial Management, Fundraising & Partnerships

·       Manage the annual Communications and Marketing budget

·       Support fundraising efforts for programmes and activities across the RAS

·       Develop new partnerships to enhance the influence and reputation of the RAS

·       Manage and develop relationships with advertising partners & other organisations

Person Specification

The following are essential requirements

Skills & Abilities
Excellent and versatile communication, relationship-building and interpersonal skills
Excellent writing skills with ability to produce good, creative copy to deadlines
Excellent organisational and project management skills
Ability to work independently and as part of a small, collaborative team
Ability to undertake research, process technical information & strong attention to detail
Personal Attributes
Entrepreneurial spirit and creative approach
Confident networker and social media user
Interest in African issues and the work of the Royal African Society
Commitment to the values and ethos of the Royal African Society
Experience of content management systems, particularly WordPress
Experience of Salesforce as a Customer Relationship Management system
Experience of using email marketing platforms (Mailchimp or similar)
Experience of design programmes (Photoshop, InDesign)
Experience of creating social media and marketing strategies

To apply, please email with your CV and a covering letter explaining why you think you are suitable for the job addressing the points in the person specification above. The extended closing date for applications is 5PM on Tuesday 31st January 2017. If shortlisted, you will be notified by Wednesday 8th February 2017.

Candidates should have the right to live and work in the UK and must be available for interview on Wednesday 15th February 2017. Expected start date is as soon as possible thereafter. N.B. Due to the large number of applications we usually receive, we will only be contacting applicants shortlisted for an interview.







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